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510 Meadowmont Village Circle, Suite 140
Chapel Hill, NC
USA

919-480-8744

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Sleepy Head

The customer experience of air travel is a far cry from being comfortable, which frustrated the inventor enough to approach the Trig team with an idea to extend the neck pillow up to the head. We want to help all businesses innovate their services, check out this case study to see how we worked on a specific problem.

 

Sleepy Head

Project Brief

An inventor approached the Trig team with an idea to disrupt the travel pillow market. The customer experience of air travel is a far cry from being comfortable, which frustrated the inventor enough to approach the Trig team with an idea to extend the neck pillow up to the head.

 
  • Trend Analysis
  • Materials Research
  • Ergonomic Considerations
  • Ideation Sketcing
  • Preliminary Rendering
  • Customer Research
 
 

Ideation and Concept Sketching

While the client provided very helpful initial sketches, we returned a broad exploration of concept sketch solutions balancing a tough mix of comfort, ergonomics, and aesthetics.

 
 
 
industrial design concept illustration for soft goods

FINAL DELIVERABLE

A final concept sketch was approved by the client, which then led to multiple prototype iterations to make the concept sketch into a reality.