Marketing Strategy

Our marketing group adds human capital and multiple skill sets to your team of experts, so you can minimize headcount and scale up your own resources over time. Always pragmatic in our approach, we collaborate with you to build strategies targeted to your prospective customers and can work with you on a project or retainer basis to provide you strong support while helping you manage your budget as if it were our own. We don't just help our clients think; we actually help them execute the strategy. 

  • Company vision formulation (mission, objectives, goals, strategic intent)
  • Market research (company analysis, customer research, competitor analysis, trend research)
  • Marketing plan development

Brand Identity

Whether you're launching a new brand or giving one a makeover, our brand services will carve out a market position that builds equity and allegiance. Our team of strategic copywriters, graphic designers, and market researchers provide creative synergy that delivers results greater than the sum of individual contributions to deliver great logos, brand marks, social media avatars, taglines, and core messaging.

  • Brand audit
  • Brand development
  • Message development
  • Brand competitive analysis
  • Logo design and brand marks
  • Social media avatars
  • Taglines and naming
  • 3C strategic framework
 

Graphic Design

In support of building solid brand equity, our team of graphic design experts provides engaging visuals that are on-message, on-brand, draw attention, and guide your customers through your company's product and service offerings.

  • Website development
  • Print advertising
  • Digital banners
  • Sales collateral
  • Brochures
  • Internal communications
  • Investor presentations
  • Portable banners and signage
  • Trade Booth displays
 

Communications

Marketing communications takes many forms - depending on your audience. We review objectives with you throughout the course of our work. We'll work with you to build the right strategies, spending appropriate amounts of money to bring in targeted prospective customers.

  • Copywriting
  • Social media management
  • Public/Media Relations
  • Blog Articles and Press Releases
  • Promotional Advertising
  • Content generation
  • E-Mail Marketing
  • Video production
  • Animation